Toronto lead generation and paid ads.
Google Ads and Meta campaigns measured in qualified leads, cost per lead and signed clients, not clicks. For law firms, dental practices and professional service businesses in Toronto and across Ontario.
How Toronto clients search.
The GTA is one of the most competitive search markets in Canada. Ranking for “Toronto” alone is expensive and slow. Firms win faster by owning the cities and neighbourhoods they actually serve, then expanding outward.
Paid search across the GTA can burn budget fast. We narrow targeting to the areas and services that convert, and report every month on cost per lead and signed clients.
The work, in plain terms.
- Google Ads search campaignsHigh-intent searches only, structured by service and location, with negative keywords maintained weekly.
- Meta adsLead and awareness campaigns on Facebook and Instagram where your clients spend time.
- Landing pages built to convertOne page per campaign, fast, focused and tested.
- Conversion trackingCalls and form fills tracked to the campaign and keyword that produced them.
- Budget and bid managementSpend moved toward what produces leads, away from what does not.
- Reporting in leads and clientsCost per lead, lead-to-client rate and return on ad spend, every month.
Results from similar work.
Client names stay private. Figures come from client reporting and tracked analytics.
What clients say after the work ships.
“I’d been burned by an agency before, so I was skeptical. Oction was upfront about timelines and what SEO would realistically do, no vague promises. Everything they said would happen, happened.”
“Commercial clients check you out online before they ever call. Oction gave us a site that actually looks like the size of company we are, and the SEO work is putting us in front of people who’d never heard of us.”
“Our old site was slow and looked dated on phones, which is where most patients find us. The rebuild fixed both, and we now rank for dentist in Abbotsford searches we never touched before. New patient bookings through the site are up 72%.”
Lead Generation in Toronto: questions.
How quickly can Google Ads produce leads in Toronto?
Campaigns can produce leads in the first weeks once tracking and landing pages are live. The first month is also about learning which searches and areas in Toronto convert best.
Which areas around Toronto do you cover?
We work across Toronto, Mississauga, Brampton, Vaughan, Markham, Richmond Hill, Oakville, and with clients anywhere in Ontario and beyond.
Do you follow advertising rules for Toronto law firms and dental practices?
Yes. For law firms we write to the Law Society of Ontario’s marketing rules (section 4.2 of the Rules of Professional Conduct), and for dental practices to the Royal College of Dental Surgeons of Ontario’s advertising standards. You approve everything before it goes live.
More ways we help Toronto businesses.
Start with an audit for your Toronto market.
Request an audit of your website, rankings and ad spend, or a check of how AI tools answer for your business. Both come with a clear next step.
- A real look at your marketWhere you rank, who outranks you, and why.
- AI visibilityHow ChatGPT, Gemini, Perplexity and AI Overviews answer for your services.
- A clear next stepWhat it would take to win, in plain numbers.
Audit request received.
We will review your site and market, then reach out within one business day to set up your audit call.
AI visibility check requested.
We will check how ChatGPT, Gemini, Perplexity and Google’s AI Overviews answer for your business and market, and send your report within one business day.